"E o povo só quer ficar do lado de Lula. Começou o pula pula. Começou o pula pula." (And the people only want to stay on Lula's side. The jumping has started. The jumping has started.)

The song "" (Jump to Lula's Side) is a viral political jingle that became a major anthem during Luiz Inácio Lula da Silva's 2022 presidential campaign in Brazil. Composed by Juliano Maderada , a musician known for his "piseiro" style political hits, the song serves as a rallying cry for voters to switch their support to Lula. The Story Behind the Song

The lyrics emphasize in Lula’s leadership while framing the act of switching sides as a natural, popular movement. You can find the full track on platforms like Spotify and Apple Music . Pula Pula pro Lado de Lula - Single - Album by Maderada

: Juliano Maderada became a central figure in the campaign's musical strategy, producing several other hits such as "Tá na Hora do Jair Já Ir Embora," which also focused on the themes of political change. Key Lyrics and Meaning

: The "pula pula" (jumping) refers to the act of "jumping the fence"—a common Brazilian expression for political defection or changing sides.

The track's popularity stems from its catchy, repetitive rhythm and its direct metaphorical message.

: The lyrics explicitly invite people to leave the "sinking boat" of the opposition (referring to then-President Jair Bolsonaro, often nicknamed "Bozo" in the song's context) and join "the right side" with Lula.

The song is built on a simple, high-energy refrain meant for mass singing at rallies: