Blocker 2018.1 — Better

The release, developed by Laura Kalbag and Aral Balkan of the Small Technology Foundation , was a significant update to their independent, non-commercial privacy tool for Safari on iOS and macOS.

: Following the app's retirement, the developers recommended 1Blocker as a primary alternative for Safari users seeking robust privacy protections. Other popular alternatives in the privacy space include Privacy Badger and Ghostery . Better: Home Better Blocker 2018.1

The primary goal of the "Better" project was to provide a "no-bullshit" alternative to mainstream ad-blockers that are often funded by the ad-tech industry. Key Features and Changes in 2018.1 The release, developed by Laura Kalbag and Aral

: Prior to this release, Better was priced at Tier 5 ($4.99). The developers eventually adjusted pricing to be more accessible, moving toward lower tiers to increase their reach. Better: Home The primary goal of the "Better"

: It utilized a custom "Inspector" tool to identify and block trackers that profile user behavior for behavioral advertising. Legacy and Current Status

: Users gained the ability to see the specific version and last update timestamp for the active blocking rules.

: The "Better" app was eventually removed from sale and is no longer actively maintained. The developers cited challenges with Apple's developer account policies and technical shifts (humorously referred to as "fruit poisoning") as reasons for the app's closure.