The plot follows their "wholesome friendship" through a series of absurd daily activities:
: They take their dogs for a walk in the Hollywood Hills and play ping pong and basketball.
The production was intentionally low-budget, costing only about ** bbno$ & Rich Brian - edamame (Official Video)
: The day ends with the two rappers cuddling in bed together, still fully armored. Behind the Scenes
The story of the music video for by bbno 's album Eat Ya Veggies , the video trades typical high-budget hip-hop tropes for surreal, slapstick humor. The Setting and Concept The plot follows their "wholesome friendship" through a
The video is set in a lavish Los Angeles mansion. Instead of the usual "flashy cars and champagne," director cast bbno$ and Rich Brian as knights who spend their day performing ordinary household tasks while wearing 25-kilogram suits of plated metal armor.
See the armored antics and the creative process behind the hit video: bbno$ & Rich Brian - edamame (Official Video) YouTube · bbno$ How BBNO$ came up with “edamame” YouTube · Daniel Wall The Setting and Concept The video is set
The video's humor and viral potential were immediate; a single TikTok clip of the rappers in their armor gained over a million likes, helping the song explode into a global hit with hundreds of millions of streams.