Directed by , the music video is built on a "clash of worlds" concept that serves as a visual metaphor for the different artistic identities of the two performers:
Both artists have noted in interviews that the song captures the "cool girl" (or guy) dilemma—wanting to express deep feelings but choosing to hold back to avoid appearing too invested. alesso_words_feat_zara_larsson_official_music_v...
The single reached the Top 5 in Sweden and the Top 40 in various international markets, including the UK and the Netherlands. Directed by , the music video is built
The phrase "sitting on the tip of my tongue" encapsulates the fear of saying "I love you" and subsequently "scaring off" a partner. Zara Larsson is presented as a golden, Greek-style
Zara Larsson is presented as a golden, Greek-style goddess surrounded by ancient statues. This setting represents a timeless, ethereal space associated with high-end fashion and classical beauty.